Joshua Topolsky – “It’s all about the software”

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Eu não sei como dizer isso pra vocês, mas eu juro que eu não tinha terminado de ler esse texto antes de escrever “É o software, estúpido“.

Tinha visto que o Topolsky (ex-Engadget e agora no totalmente excelente The Verge) tinha começado a escrever pro WSJ e guardei o texto pra ler só agora.

Não tenho explicação pra essas coisas, mas ele termina com o que eu comecei: “It’s the software, stupid!“.

Sincronicidade, diria Carl Gustav Jung.

The secret behind the Apple iPad 2’s success – The Washington Post

The secret behind the Apple iPad 2 and other popular gadgets: It’s all about the software
By Joshua Topolsky, Published: December 14

Recently, I got into a little argument on Twitter with some folks in the technology industry about hardware. More specifically, about whether impressive hardware specifications really matter in the age of the app.

I believe that hardware specs — speed, memory, screen size — do make a difference, but that difference can take you only so far.

Although CPU speed and RAM might dictate what’s possible to do with a gadget, developers and designers now have to actually deliver on those promises. Take, for example, the disparity between the iPad 2, which has a 1-GHz CPU, and most new Android tablets, which run far faster than that.

Would anyone who has used both devices argue that the experience of the Android tablet is superior to that of the iPad 2? Doubtful.

The more I thought about this question of hardware vs. software, the more intrigued I became about the future of our technology and how it will develop in the next five or 10 years.

Since the personal computer was invented, we’ve been in a kind of space race when it comes to the speed, storage and memory of machines. Sure, software has always been a component of selling these systems, but when it comes to proving your value, it was all about specs.

But something odd has happened in the past few years. As we’ve started to interact more closely with our technology, and our technology has become more personal, the focus has turned almost completely to the software — to apps and the experience.

The more we touch, shake and swipe our devices — and the more we think of those devices as intimate parts of our daily lives — the more the hardware has faded into the background.

Think about it — most phones these days are nothing more than a touch screen. Almost every interaction with the device is carried out directly with the software.

As the importance and relevance of great applications grows for our devices, the divide between the great experiences and the ones that leave you wanting is becoming clearer with each passing day.

You could almost argue that there’s a kind of fundamental split between the platforms that have been tailored to provide a consistent, elegant experience and those that have been left more open.

You can hedge your bets with a faster processor and larger screen all you want, but if the foundation for a great software experience doesn’t exist for users and developers, it’s likely that users will take their business elsewhere.

I recently took a trip to Microsoft to see research projects the company is working on. Some of those science experiments involved entire walls that were touch screens, “magic windows” that would let you peer into someone else’s house or office, and augmented reality systems that let you interact with seemingly real-world objects that you could view through only a tablet screen.

What struck me most about the experience of seeing these projects was that, although I was immersed in the action of using them, I never took a moment to think about the hardware.

What mattered standing in front of that touch-screen wall or playing that augmented-reality game was the pure experience. It was an extension of what I feel today when I dictate an e-mail into my smartphone, use a 3-D map of my surroundings to navigate somewhere, or take a photo and then have it magically appear in the cloud.

In the best cases — the best moments — with technology, the software experience allows us to extend and expand what we’re capable of doing.

In 10 years, it’s possible that the software and the experience will blur even further with what we do and how we do it — leading to a pure experience the likes of which we haven’t seen before.

When our entire environment can be interacted with, you won’t be thinking about the CPU speed, memory or screen size of a product.

You’ll just be thinking about how to get things done and move through the world.

The more advanced our products get, the more subtle and sophisticated our software has to be. Today, we’re just starting out with touch screens and voice recognition. Tomorrow, everything we touch might be an experience waiting to happen.

Let’s hope that the computer-makers that are touting specs today learn this lesson for the future: It’s the software, stupid.

Joshua Topolsky is founding editor in chief of the Verge (www.theverge.com), a technology news Web site that debuted this fall, and the former editor in chief of Engadget. He is the resident tech expert for NBC’s “Late Night With Jimmy Fallon.”

© The Washington Post Company

Aldous Huxley vs George Orwell

via
about
Amusing Ourselves to Death“, de Neil Postman
PS.: Não falei que o Blogger é um lixo? Alguém me diz como colocar uma imagem grande, redimensionada, mas que abra no seu tamanho original ao ser clicada, pq eu não achei. Bom, vamos ver se na mão vai…
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Google é a nova Microsoft

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Eu sou um admirador e entusiasta do Android. Mas a despeito disso, com as mudanças no Google, principalmente no Reader e levando-se em conta a experiência que estou tendo em poucos dias de volta ao Blogger, posso afirmar sem medo de errar:
O Google é a nova Microsoft. E isso não é um elogio.

A Era da Distração

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Como Focar na Era da Distração
Eu não tenho Twitter (mas esse blog tem @muitopcontrario). Eu não tenho Facebook. Eu não tenho Orkut. Eu não tenho MSN.

Eu mantenho (por enquanto) esse blog. Um mural, um papel sujo, um caderno de rascunhos perdido na interwebs.
Recomendo a todos um suicídio virtual em prol das futuras gerações.
Vão fazer algo útil. Qualquer coisa.

Uma beleza fascinante

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Seria eu muito estranho por admirar esses momentos, em que a mais pura e viceral fúria humana, é dirigida a grandes corporações globais? As mesmas que, repentinamente, de maneira desavisada acabaram mostrando toda a sua submissão e servilismo – antes estrategicamente disfarçados – aos “tentáculos da elite corrupta norte-americana“? Acho que não né?

“#Visa, #MasterCard, #PostFinance… The question is: Who’s next?”

O que posso dizer? Nem por toda riqueza do mundo trocaria viver em outros tempos, um pouco “menos conturbados”.

Continue lendo

Uma beleza fascinante

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Seria eu muito estranho por admirar esses momentos, em que a mais pura e viceral fúria humana, é dirigida a grandes corporações globais? As mesmas que, repentinamente, de maneira desavisada acabaram mostrando toda a sua submissão e servilismo – antes estrategicamente disfarçados – aos “tentáculos da elite corrupta norte-americana“? Acho que não né?

“#Visa, #MasterCard, #PostFinance… The question is: Who’s next?”

O que posso dizer? Nem por toda riqueza do mundo trocaria viver em outros tempos, um pouco “menos conturbados”.

A matéria original sobre o grupo ciberativista que comanda os ataques saiu inicialmente no The Guardian (disparado a melhor cobertura sobre o @Wikileaks e o #CableGate). Coloquei outras pra quem tem dificuldade com o “inglês”.

Folha.com – Tec – Perfil no Twitter com mais de 15 mil seguidores comanda ataques na rede – 08/12/2010

08/12/2010 – 19h44
Perfil no Twitter com mais de 15 mil seguidores comanda ataques na rede

Publicidade

AMANDA DEMETRIO
DE SÃO PAULO

WikileaksAtualizado às 19h55.

O perfil do Twitter Operation Payback está comandando ataques contra sites de “entidades antipirataria e antiliberdade” em tempo real. São mais de 15 mil seguidores.

Na quarta-feira (8), foram colocados como alvos os sites www.visa.com e www.mastercard.com. O perfil avisa com alguns minutos de antecedência qual será o alvo e divulga um link com as “armas” a serem usadas no ataque.

O site www.visa.com saiu do ar cerca de cinco minutos após o perfil ter dado a largada para o ataque. O www.mastercard.com ficou fora do ar por horas na quarta-feira.

O Twitter é uma iniciativa do grupo Anonymous, que nasceu no popular fórum 4chan em 2003, segundo o “Guardian”. Atualmente, eles estão trabalhando contra as entidades que de alguma maneira afetarem o funcionamento do WikiLeaks, segundo o julgamento do grupo.

Ainda de acordo com a reportagem do jornal, não existe uma estrutura de comando no Anonymous, formado tanto por adolescentes tentando fazer um impacto no que ocorre, quanto por pais de família, profissionais da tecnologia da informação e pessoas que têm tempo e dinheiro para investir nas ações.

“Nós somos contra empresas e governos interferindo na internet. Acreditamos que ela deve ser aberta e para todos. Governos não deveriam tentar censurar”, disse um membro do grupo ao “Guardian”.

Cyberattackers Focus on Enemies of WikiLeaks’s Assange – NYTimes.com

Hackers Attack Those Seen as WikiLeaks Enemies
By JOHN F. BURNS and RAVI SOMAIYA
Published: December 8, 2010

LONDON — In a campaign that had some declaring the start of a “cyberwar,” hundreds of Internet activists mounted retaliatory attacks on Wednesday on the Web sites of multinational companies and other organizations they deemed hostile to the WikiLeaks antisecrecy organization and its jailed founder, Julian Assange.
State’s Secrets

Articles in this series examine American diplomatic cables as a window on relations with the rest of the world in an age of war and terrorism.

* Documents Documents: Selected Dispatches

Related

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The Lede Blog: Attacks on MasterCard and PayPal Sites to Avenge WikiLeaks Are ‘Operation Payback’ (December 8, 2010)
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The Lede Blog: ‘Operation Payback’ Attacks Visa (December 8, 2010)

Within 12 hours of a British judge’s decision on Tuesday to deny Mr. Assange bail in a Swedish extradition case, attacks on the Web sites of WikiLeaks’s “enemies,” as defined by the organization’s impassioned supporters around the world, caused several corporate Web sites to become inaccessible or slow down markedly.

Targets of the attacks, in which activists overwhelmed the sites with traffic, included the Web site of MasterCard, which had stopped processing donations for WikiLeaks; Amazon.com, which revoked the use of its computer servers; and PayPal, which stopped accepting donations for Mr. Assange’s group. Visa.com was also affected by the attacks, as were the Web sites of the Swedish prosecutor’s office and the lawyer representing the two women whose allegations of sexual misconduct are the basis of Sweden’s extradition bid.

The Internet assaults underlined the growing reach of self-described “cyberanarchists,” antigovernment and anticorporate activists who have made an icon of Mr. Assange, a 39-year-old Australian.

The speed and range of the attacks also appeared to show the resilience of the backing among computer activists for Mr. Assange, who has appeared increasingly isolated in recent months amid the furor stoked by WikiLeaks’s Web site posting of hundreds of thousands of secret Pentagon documents on the wars in Afghanistan and Iraq.

Mr. Assange has come under renewed attack in the past two weeks for posting the first tranche of a trove of 250,000 secret State Department cables that have exposed American diplomats’ frank assessments of relations with many countries, forcing Secretary of State Hillary Rodham Clinton to express regret to world leaders and raising fears that they and other sources would become more reticent.

The New York Times and four other news organizations last week began publishing articles based on the archive of cables made available to them.

In recent months, some of Mr. Assange’s closest associates in WikiLeaks abandoned him, calling him autocratic and capricious and accusing him of reneging on WikiLeaks’s original pledge of impartiality to launch a concerted attack on the United States. He has been simultaneously fighting a remote battle with the Swedish prosecutors, who have sought his extradition for questioning on accusations of “rape, sexual molestation and forceful coercion” made by the Swedish women. Mr. Assange has denied any wrongdoing in the cases.

American officials have repeatedly said that they are reviewing possible criminal charges against Mr. Assange, a step that could lead to a bid to extradite him to the United States and confront him with having to fight for his freedom on two fronts.

The cyberattacks in Mr. Assange’s defense appear to have been coordinated by Anonymous, a loosely affiliated group of activist computer hackers who have singled out other groups before, including the Church of Scientology. Last weekend, members of Anonymous vowed in two online manifestos to take revenge on any organization that lined up against WikiLeaks.

Anonymous claimed responsibility for the MasterCard attack in Web messages and, according to one activist associated with the group, conducted waves of attacks on other companies during the day. The group said the actions were part of an effort called Operation Payback, which began as a way of punishing companies that attempted to stop Internet file-sharing and movie downloads.

The activist, Gregg Housh, who disavows a personal role in any illegal online activity, said that 1,500 supporters had been in online forums and chat rooms organizing the mass “denial of service” attacks. His account was confirmed by Jose Nazario, a senior security researcher at Arbor Networks, a Chelmsford, Mass., firm that tracks malicious activity on computer networks.

Most of the corporations whose sites were targeted did not explain why they severed ties with WikiLeaks. But PayPal issued statements saying its decision was based on “a violation” of its policy on promoting illegal activities.

Almost all the corporate Web sites that were attacked appeared to be operating normally later on Wednesday, suggesting that any economic impact was limited. But the sense of an Internet war was reinforced when Netcraft, a British Internet monitoring firm, reported that the Web site being used by the hackers to distribute denial-of-service software had been suspended by a Dutch hosting firm, Leaseweb.

A sense of the belligerent mood among activists was given when one contributor to a forum the group uses, WhyWeProtest.net, wrote of the attacks: “The war is on. And everyone ought to spend some time thinking about it, discussing it with others, preparing yourselves so you know how to act if something compels you to make a decision. Be very careful not to err on the side of inaction.”

Mr. Housh acknowledged that there had been online talk among the hackers of a possible Internet campaign against the two women who have been Mr. Assange’s accusers in the Swedish case, but he said that “a lot of people don’t want to be involved.”

A Web search showed new blog posts in recent days in which the two women, identified by the Swedish prosecutors only as Ms. A. and Ms. W., were named, but it was not clear whether there was any link to Anonymous. The women have said that consensual sexual encounters with Mr. Assange became nonconsensual when condoms were no longer in use.

The cyberattacks on corporations Wednesday were seen by many supporters as a counterstrike against the United States. Mr. Assange’s online supporters have widely condemned the Obama administration as the unseen hand coordinating efforts to choke off WikiLeaks by denying it financing and suppressing its network of computer servers.

Mr. Housh described Mr. Assange in an interview as “a political prisoner,” a common view among WikiLeaks supporters who have joined Mr. Assange in condemning the sexual abuse accusations as part of an American-inspired “smear campaign.”

Another activist used the analogy of the civil rights struggle for the cyberattacks.

“Are they disrupting business?” a contributor using the name Moryath wrote in a comment on the slashdot.org technology Web site. “Perhaps, but no worse than the lunch counter sit-ins did.”

John Markoff and Ashlee Vance contributed reporting from San Francisc

WikiLeaks: Who are the hackers behind Operation Payback? | Media | guardian.co.uk

WikiLeaks: Who are the hackers behind Operation Payback?

‘Hacktivist’ group Anonymous, linked to message board 4chan, has led online assault against MasterCard and Paypal websites
Follow the latest on our WikiLeaks live blog

MasterCard closed sign MasterCard was forced offline by activists protesting against the blocking of payments to WikiLeaks. Photograph: Tim Wimborne/Reuters

The MasterCard website was forced offline for several hours today, following an online assault led by a shadowy group of hackers protesting against the card issuer’s decision to block payments made to the WikiLeaks website.

The “distributed denial of service” attack was apparently orchestrated by a “hacktivist” group calling itself Anonymous, which has in recent days temporarily paralysed the websites of Post Finance, the Swiss bank which closed WikiLeaks frontman Julian Assange’s account, and the website of the Swedish prosecution office.

Twitter is next in its sights, following allegations that the social networking site is “censoring” visibility of the breadth of discussion of WikiLeaks by preventing it from appearing in Twitter’s “trends”. Twitter has denied that it is doing this, saying its systems identify topics that are “being talked about more right now than they were previously” – which doesn’t include WikiLeaks.

But who, or what, is – or are – Anonymous?

A 22-year-old spokesman, who wished to be known only as “Coldblood”, told the Guardian that the group – which is about a thousand strong – is “quite a loose band of people who share the same kind of ideals” and wish to be a force for “chaotic good”.

There is no real command structure in the group, the London-based spokesman said, while most of its members are teenagers who are “trying to make an impact on what happens with the limited knowledge they have”. But others are parents, IT professionals and people who happen to have time – and resources – on their hands.

The group has gained notoriety for its attacks on copyright-enforcement agencies and organisations such as the Church of Scientology.

Anonymous was born out of the influential internet messageboard 4chan, a forum popular with hackers and gamers, in 2003. The group’s name is a tribute to 4chan’s early days, when any posting to its forums where no name was given was ascribed to “Anonymous”. But the ephemeral group, which picks up causes “whenever it feels like it”, has now “gone beyond 4Chan into something bigger”, its spokesman said.

The membership of Anonymous is impossible to pin down; it has been described as being like a flock of birds – the only way you can identify members is by what they’re doing together. Essentially, once enough people on the 4chan message boards decide that an issue is worth pursuing in large enough numbers, it becomes an “Anonymous” cause.

The group counts the current campaign in support of WikiLeaks as “probably one of [its] most high profile yet”. The group gained notoriety more recently for a number of sustained assaults against the sites of US music industry body RIAA, Kiss musician Gene Simmons, and solicitors’ firms involved in lawsuits against people suspected of illegal filesharing. In early 2008, Anonymous launched a campaign against the Church of Scientology, bringing down related websites and promising to “expel” the religion from the internet.

“We’re against corporations and government interfering on the internet,” Coldblood added. “We believe it should be open and free for everyone. Governments shouldn’t try to censor because they don’t agree with it.

“Anonymous is supporting WikiLeaks not because we agree or disagree with the data that is being sent out, but we disagree with any from of censorship on the internet. If we let WikiLeaks fall without a fight then governments will think they can just take down any sites they wish or disagree with.”

The spokesman said Anonymous plans to “move away” from DDoS attacks and instead focus on “methods to support” WikiLeaks, such as mirroring the site. “There’s no doubt in [Anonymous members'] mind that they are breaking [the] law,” he said of the latest attacks. “But they feel that there’s safety in numbers.”

Anonymous refused to say whether it would target government-owned websites next, but warned: “anything goes.”

Mayara Petruso e a vida online

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“Chegara o dia em que todos teremos a opção de trocar de nome (alias) e recomeçar do zero.”

Tudo o que eu tenho a falar sobre essa onda de preconceito na internet pós-eleições, o Eric Schmidt já disse. Na verdade as pessoas não se dão conta do que estar “online” a cada milésimo de segundo (tinha colocado 7x24x365 mas ia deixar uns minutos de fora,  mas infelizmente, não teremos esse momento de “paz”). Realmente me indignou pessoas à minha volta se mostrarem tolos preconceituosos, mas estava falando de adultos, pessoas com mais de 30 anos.

Não é o caso de jovens e adolescentes. Essa galera, se fingem de smarto, mas está tão perdida quanto os velhos. Ninguém compreende bem os efeitos dessa revolução tecnológica. Quem tem um smartphone sabe bem o que é isso (o meu é esse), por que ele rompe com a barreira física para se conectar (o notebook ainda tem esse vinculo físico, tipo, vc tem que se sentar pra usar. Com os smartphones não). Às vezes esqueço o GPS/3G ativado e depois vou ver que ficou registrado que estava saindo do banco, por exemplo.

A grande verdade é que a sociedade não compreendeu isso, tudo é registrado, não é possível apagar nada. Vivi isso quando quis deletar minha conta do Facebook (já tinha conseguido no Yahoo! e no Orkut). Não existe essa opção. #PrivacyFail. Mas talvez por que não seja tecnicamente possível. Aqui no blog, já peguei uns bots que copiam o que posto segundos depois. Eu sei que eles existem, e eles sabem que eu sei que eles estão registrando. Escrever sobre política dá nisso.

Mas voltando, ninguém melhor para falar sobre isso que o CEO do Google, Eric Schmidt, ele falou sobre isso ao WSJ (resumo do Huffington Post e integra abaixo) e na Techonomy. Excerpts:


“Eu não acredito que a sociedade compreendeu o que acontece quando tudo está disponível, reconhecível e gravado por todo mundo todo o tempo…todo pessoa jovem um dia poderá automaticamente mudar o seu nome ao alcançar a idade adulta para se desvincular dos exageros da juventude gravados nos sites de seus amigos nas redes sociais.” (bad, bad translation)

É mais ou menos isso. Agora a menina tem 21 anos. Eu fiz grandes besteiras aos 21, mas acho que ela terá que pagar na justiça (com moderação) pelos seus atos. Não é uma questão de ser ou não “bode expiatório”, ela tem maioridade penal. Ponto. Mas o problema é que a sociedade não discute profundamente o que está acontecendo, daqui a pouco vai faltar cadeia. A parte mais triste foi que políticos estimularam isso e deveriam ser punidos, mas não serão. Nunca serão.

O que a Mayara vai servir é de justificativa pro AI-5 digital. Então, o buraco é mais embaixo, infelizmente.

Google CEO Eric Schmidt Advises You Change Your Name To Escape Online Shame

Google CEO Eric Schmidt Advises You Change Your Name To Escape Online Shame

Huffington Post | Bianca Bosker First Posted: 08-17-10 09:25 AM | Updated: 08-17-10 01:49 PM

Google Ceo Eric Schmidt

In a recent interview with the Wall Street Journal, Google CEO Eric Schmidt discussed the future of search, how newspapers will survive, and what’s next for Google.

As ReadWriteWeb highlighted, Schmidt also shared some surprisingly frank, eyebrow-raising opinions on privacy online and the lengths to which we will have to go to protect our reputations in what the New York Times called an age defined by “the impossibility of erasing your posted past and moving on.”

The Wall Street Journal’s Holman Jenkins writes in his interview with Eric Schmidt that the CEO “predicts, apparently seriously, that every young person one day will be entitled automatically to change his or her name on reaching adulthood in order to disown youthful hijinks stored on their friends’ social media sites.”

“I don’t believe society understands what happens when everything is available, knowable and recorded by everyone all the time,” Schmidt said.

Will we really use this “restart button?” Many have questioned Schmidt’s stance. “This notion isn’t just scary–it seems downright pointless,” wrote TechCrunch of the proposition. Researcher Danah Boyd calls the idea “ludicrous,” adding it “completely contradicts historical legal trajectories,” “fails to account for the tensions between positive and negative reputation,” and “would be so exceedingly ineffective as to be just outright absurd.”

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